Von Carlowitz wrote his Sylvicultura oeconomica in 1713 in Freiberg, Saxony. He was the Electoral Saxon Chief Miner of the Ore Mountains. In view of the fact that large parts of the forest had been cut down, he was intensively concerned with reforestation, forest management and sustainable use.

This was not only out of concern for the environment, but also to remedy the serious shortage of wood as a raw material and to have enough wood available for mining and the smelting industry in the future.

Even in the origins of the concept of sustainability, economic and ecological aspects were thus interlinked. Profit and sustainability are not contradictory!

Today, more than 300 years later, sustainability has become one of the central issues for players in financial markets, conceptually referred to as ESG factors. (The acronym ESG stands for Environmental, Social and Governance).

The forest thus stands for only one factor of sustainability, the environment. In addition, there are other important issues. Thus, there are also the most diverse paths to sustainability.

Whatever the approach, there is no way around the concept of sustainable management. In order to be able to make a contribution personally and with conviction, AIM - Advice in Motion GmbH was founded in 2020. AIM leads your company to climate neutrality and anchors sustainability in your decisions.